The Problem With Expert Social

In this week’s podcast episode Charlotte and Paula will be talking about how they’ve changed Expert Social, why they’ve changed it and how you can apply it to your own business. Expert Social was a membership where you could access customisable captions, customisable images and customisable story templates every month. Expert Social was launched in March, however Charlotte noticed that people loved the content but didn’t want another subscription. So Charlotte came up with the idea to reframe them as bundles to purchase on the TLC website. Would it look like a failure? NO! It’s the fear of I have committed to do it so I have to stick with it. However this decision was not only better for Charlotte, it is better for members as they did not want the hassle of another membership. In Paula’s Landscaping Business in 2016 they made the decision to stop installing artificial grass. They had 2 separate teams installing, made a lead page for this and ran this separately alongside the landscaping business. However in 2016 they realised they was not making any money in this venture and loads of issues with installation so decided to close this side of the business. The way you can apply this to your business is to bite the bullet, this is your sign too refine back and focus on what your passionate about! Limitless Success Path - https://thelandscaperscircle.co.uk/success-path/ Expert Social is available on the TLC shop - https://thelandscaperscircle.co.uk/expert-social/ Click here to listen to Capability Charlotte Podcast Episode Send us an email to [email protected] or call us on 02380 800108 if you need help with anything. Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast. Not a TLC Member yet? Click here to view the waitlist. Follow TLC on Instagram: @TheLandscapersCircle  Follow Podcast on Instagram: @thelimitlesslandscaperspodcast Follow Charlotte on Instagram: @charrussellx Follow Paula on Instagram: @warmanpaula