Make An Awesome Video For Your Landscaping Business

This week we had the chance to work on the Association of Professional Landscapers 25th Anniversary video. It was a great opportunity to meet some leaders in the industry and showcase just what we could do when it comes to creating and editing a video in 4 days!The reason we want to share this experience with our landscaping community is because videos are not difficult to do and to do well. In this episode we share with you how to storyboard your video, create your video and edit your video. What video and why I hear you ask? Don’t worry we have this covered in the show. If you are wanting to create more videos for your business but don’t know where to start, then this episode is for you. Equally if you want to produce quality videos but don’t have much budget this is the show for you.KEY TAKEAWAYS•What is the point of the video? Interview/ testimonial/ project imagery/ awards etc•Planning the video is key•Do not write a script!•Know what equipment you need (not alot! See list below)•Repurpose content across various platforms •Think about the thumbnail•Think about time vs cost if you choose to do it yourself or outsource•Content planning – include your videos!VALUABLE RESOURCESWant to know more about the Association of Professional Landscapers (APL) click here: https://www.landscaper.org.uk If you want to attend an APL cluster meeting click here to find your local meeting: https://www.facebook.com/groups/421903571635915/ If you want a free 5 day trial with The Landscaper’s Circle use the code 5FREE at the checkout: https://www.thelandscaperscircle.co.uk/monthly-membership/For help with creating your video get in touch: https://www.thelandscaperscircle.co.uk/done-for-you/Any questions email us: [email protected] EQUIPMENT LIST•Lapel mics (£9.99 Amazon): https://www.amazon.co.uk/Microphone-Gyvazla-Omnidirectional-Condenser-Smartphones/dp/B0727Q5M3G/ref=sr_1_5?keywords=lapel+mic&qid=1584300288&sr=8-5•Camera / IPhone•Tripod: https://www.amazon.co.uk/Ibeston-Aluminum-Lightweight-Bluetooth-Smartphones/dp/B07K6GNGLD/ref=sr_1_2_sspa?crid=2JLMK5HXC0433&keywords=tripod+for+phones&qid=1584300339&sprefix=tripods%2Caps%2C157&sr=8-2-spons&psc=1&spLa=ZW5jcnlwdGVkUXVhbGlmaWVyPUFMV1c2UlIySU1JSDMmZW5jcnlwdGVkSWQ9QTAwMTYxNzcxQUE2SUZEUzY4M0RWJmVuY3J5cHRlZEFkSWQ9QTAzNjQxOThZMzRRMlEzU1FDTVQmd2lkZ2V0TmFtZT1zcF9hdGYmYWN0aW9uPWNsaWNrUmVkaXJlY3QmZG9Ob3RMb2dDbGljaz10cnVl•Ring Light (optional): https://www.amazon.co.uk/Docooler-Dimmable-3-Colors-Streaming-Vlogging/dp/B07K9M9V1D/ref=sr_1_3?crid=MBVC78T9TV0E&keywords=ring+lights&qid=1584300409&sprefix=ring+l%2Caps%2C160&sr=8-3EDITING SOFTWARES•Filmm (phone based app – adds filters, crops etc)•Wondershare Filmora –https://filmora.wondershare.com•Adobe Premier Pro - https://www.adobe.com/uk/products/premiere.html?gclid=Cj0KCQjwpLfzBRCRARIsAHuj6qUyYVbc-Kd6GH7SVNWAs2qFxVK0iC7jES-0HkCAIH40jN3lDrJo-wEaAp7JEALw_wcB&sdid=88X75SKR&mv=search&ef_id=Cj0KCQjwpLfzBRCRARIsAHuj6qUyYVbc-Kd6GH7SVNWAs2qFxVK0iC7jES-0HkCAIH40jN3lDrJo-wEaAp7JEALw_wcB:G:s&s_kwcid=AL!3085!3!385303406087!e!!g!!adobe%20premier%20pro