Demystifying Facebook Ads with Matthew Freestone

In this week’s episode I am chatting with Matthew Freestone of New Leaf Media. He is an expert in generating leads for landscapers through Facebook Ads. Now you may be thinking that Facebook isn’t where your customers are or that Facebook Ads won’t work for you. I would seriously urge you to listen to this episode to see if this is actual fact or whether there is some mileage in utilising the power of Facebook to generate more leads for your landscaping business. We covered ALOT in this chat including; - Organic social posting - what is good for business - Paid advertising - The Facebook Pixel for remarking - Call To Actions (CTA’s) - Importance of Testimonials - Importance of know, like and trust - Knowing your numbers - Features vs Benefits - Automated call bookings - Boosted posts (don’t do it!) - Repurposing content - and much much more! I’m not going to lie it was a great conversation that lasted well over an hour, but it was full of great ideas for lead generation and it changed my mind on the usefulness of Facebook for my landscaping and design business. Have a pen and paper ready for this episode - you are going to need it! Grab your FREE goal setting templates here Talking Winter Prep, I have identified 5 (well, possibly 6) things we can plan in order to make winter a little easier this year and start next year with clients and money in the bank. Email me for your FREE Winter Prep call to discuss your best strategy to navigate the off season with ease. Only 2 call slots left. Don’t miss out. Be brave drop me a message, it might just be the best thing you could do now for your businesses future. The Landscaper’s Coach & Podcast Call us on: 02381 800 102 Email: [email protected] Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast. Follow TLC on Instagram: @TheLandscapersCoach Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast Follow me! Paula Warman on Instagram: @warmanpaula Website: https://www.thelandscaperscoach.co.uk Matt Freestone is an social media specialist who’s worked with household names such as Deliveroo, Warner Music and Currys PC World and has experience growing Facebook, Tiktok and Instagram pages online to millions of followers. He set up and now runs New Leaf Media, a marketing agency that specialises in finding landscapers more enquiries, site visits and projects through innovative social media marketing and appointment booking processes. E-mail: [email protected] M: +447787122211 Linkedin: https://www.linkedin.com/in/matthewfreestone/