Daniel Pearce

James Evelegh talks to Daniel Pearce, CEO of TTG Media, an independent publisher specialising in the travel sector, about: • how what started as a “big news story on the other side of the world” turned their business upside down, but also led to positive change• their #savetravel and #onetravelindustry campaigning on behalf of the badly hit travel industry• embracing Stoicism and quoting Winston Churchill• switching print frequency from weekly to monthly but why he remains a passionate advocate of print• the thinking behind TTG’s new membership offering and where to position the paywall• how the new subs model has changed everyone’s mindset across the business• the power and freedom of being an independent publisher and able to take risks• why the best businesses are the most diverse businesses• the power of ‘why’ and the importance of having a clear purpose• and much more...(This interview was recorded on 1st April.)We would like to thank our podcast sponsor, AdvantageCS, a leading global provider of subscription and membership management software. Capabilities include marketing, sales, payments and customer relationship software for publishers, membership associations and information providers. See acast.com/privacy for privacy and opt-out information.

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