07 - Process Your Fashion Designs Into Garments with Joanne Griffin

The Fashion Brand Clinic Podcast - A podcast by elizabeth stiles

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My guest on The Fashion Feed this week is Joanne Griffin, graphic designer & product development consultant.   Joanne and I met over instagram and realised very quickly that we actually only lived about 20 minutes from each other. After speaking on DM’s for a couple of months, we took the plunge and went on a friend date! We really hit it off as we have so much in common speaking about design & trends, yoga, books we’ve read, the transition into freelance life and so much more I can’t really remember it now! Since then Joanne and I have collaborated on a number of projects such as workshops, discussion events & even wrote a 2020 trend guide If you’d like to find out more about these then I’ve added the links for you below!   In this episode we cover : Joanne’s career history working for NOTHS.com & Tilly & the Buttons Where she finds inspiration Why trends are imperative to a business’ success How to complete a successful comp shop The product development process in clear steps What it means to trial and repeat to stay agile in your business Looking into the future of 2020 trends Are you ready to discover what it takes to become a 6-figure fashion brand?  Or maybe you're already there & looking for ways to improve! I have a really fun quiz for you to try out today!  It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing. As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales. However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level! In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.   For example … *Do you regularly update your website and analyse your competitors' pricing?  *Do you frequently update your website's content and product offerings to keep customers engaged? *Does your fashion brand have a content marketing strategy?  Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare. Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…   links Studio DIY Come along to our ‘building a successful fashion brand’ workshop on 7th September 2019 Read our 2020 trend report This can be bought as 1 whole guide or just your area of interest such as : fashion & jewellery home & stationery weddings & events baby & child beauty & food You can keep in touch with Joanne via the links below Joanne’s Website Arnold & Bird Instagram Elevate Your Curiosity Podcast contact me If you’d like to find out more about working together on your brand, click here

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