05 - The Differences Between Ethical and Sustainable Fashion with Meg Pirie

My fifth guest on The Fashion Feed podcast is Meg Pirie Meg runs a slow fashion advocacy business; she’s an eco conscious stylist, writer, designer & workshop leader in Wales. After having worked for Gucci and giving birth to her daughter India, her outlook on the fashion industry completely changed… for the better! We found each other on Instagram as we both talk about slow fashion regularly & I shared an image from ink thimble which Meg loved and we got chatting! She’s the perfect guest to have on the podcast because she’s worked in lots of different areas of the fashion industry & also pushing it in a brand new directionMeg Pirie In this episode we break down a lot of jargon that’s being thrown about including : the differences between linear fashion & circular fashion the differences between ethical fashion & sustainable fashion the differences between eco - fashion & vegan fashion   We also cover : is sustainable fashion for the wealthy? projects that Meg is working on from clothes swap parties & mending workshops animal cruelty in the fashion industry why 2019 is going to be the year of water preservation exciting new fabrics being developed that are kind to the planet   (Just a note to say we do discuss some details of animal cruelty within this episode if you’re sensitive to the topic) Are you ready to discover what it takes to become a 6-figure fashion brand?  Or maybe you're already there & looking for ways to improve! I have a really fun quiz for you to try out today!  It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing. As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales. However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level! In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.   For example … *Do you regularly update your website and analyse your competitors' pricing?  *Do you frequently update your website's content and product offerings to keep customers engaged? *Does your fashion brand have a content marketing strategy?  Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare. Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…   links You can keep in touch with Meg via the links below https://www.megpirie-stylist.com/ https://www.instagram.com/meg_pirie_stylist/ https://www.instagram.com/india_em_/   Here’s a list of links we mentioned during the episode : The Fashion Stylist: Top Insider Tips for Preserving Your Wardrobe http://www.vildamagazine.com/2019/01/preserving-your-wardrobe/ Is Sustainable Fashion Strictly for the Wealthy? https://www.elizabethstiles.co.uk/blog/is-sustainable-fashion-strictly-for-the-wealthy Sashiko Repair https://www.toa.st/magazine/sashiko-repair.htm Seven celebrities who dare to rewear: recycling brings a touch of green on the red carpet https://www.scmp.com/lifestyle/fashion-beauty/article/2146342/seven-celebrities-who-dare-rewear-recycling-brings-touch A Plastic Ocean Documentary https://www.netflix.com/gb/title/80164032 PETA https://www.peta.org/   contact me If you’d like to find out more about working together on your brand, click here