036 - "humanity is always on brand" with Rhea Cartwright

It took me circa 4 seconds to know who I wanted to discuss the topic of social injustice with on the podcast - Rhea Cartwright Rhea & I met last year for a 1-1 session making a plan on how she was going to leave her 9-5 … fast forward a year and she’s writing for publications such as Refinery29 & Dazed - how inspiring! Rhea was so kind to make herself available at short notice to discuss the topic in detail; she shares her views on how the fashion industry has reacted to the death of George Floyd and the topic of racism which has been an issue in the industry for years. In this episode we discuss : How Rhea called out online publications to address the current situation Which brands have done well and who’s missed the mark Why it’s no longer acceptable for brands to remain neutral at times like this The difference between tokenism and authentic action Advice for brands going forward on how they can contribute to change Are you ready to discover what it takes to become a 6-figure fashion brand?  Or maybe you're already there & looking for ways to improve! I have a really fun quiz for you to try out today!  It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing. As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales. However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level! In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.   For example … *Do you regularly update your website and analyse your competitors' pricing?  *Do you frequently update your website's content and product offerings to keep customers engaged? *Does your fashion brand have a content marketing strategy?  Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare. Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…   links You can keep in touch with Rhea via the link below: https://www.instagram.com/its_rhea/ Contact Me If you’d like to find out more about working together on your brand, click here