016 - Increase Your Sales & Make More Money (actually!) with Jane Hamill

Jane Hamill is SO passionate about fashion, sales and helping brands make money - HELLO! A woman after my own heart. Jane’s tagline is “Create a Simple Marketing Plan / Build Your Following / Get Consistent Sales” She’s also really funny so it was a pleasure to record the episode with her Jane had a womenswear line for 14+ years and owned her Chicago boutique for the same time period. She sold the Jane Hamill line in her own shop and wholesaled to Bloomingdale’s, Saks, Macy’s & hundreds of boutiques across the country. She’s also featured on CNN, InStyle & FOX national TV! Jane started started Fashion Brain Academy and Jane Hamill Consulting in 2010 & helps creative entrepreneurs make a great living via online courses, business coaching programs, and public speaking   In this episode we discuss : how to get more sales for your business as a direct to consumer brand understanding who your customer is & how to actively attract them how to make people care about your business with your messaging why you need a solid content marketing strategy the importance of building your own list explaining sales funnels, lead magnets & why you need them Are you ready to discover what it takes to become a 6-figure fashion brand?  Or maybe you're already there & looking for ways to improve! I have a really fun quiz for you to try out today!  It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing. As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales. However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level! In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.   For example … *Do you regularly update your website and analyse your competitors' pricing?  *Do you frequently update your website's content and product offerings to keep customers engaged? *Does your fashion brand have a content marketing strategy?  Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare. Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself… links You can keep in touch with Jane via the links below: https://janehamill.com https://www.instagram.com/janehamillchi https://www.janehamill.com/thefashionfeed I also featured on Jane’s podcast - Imperfect Action which you can listen to here! https://podcasts.apple.com/us/podcast/quitting-your-day-job-to-build-business-your-dreams/id1125412597?i=1000451496675   listen You can listen below or click through to Apple Podcast here Remember to hit the subscribe button so you don’t miss an episode!   sponsor This episode is sponsored by Sourcing Playground Sourcing Playground is an online platform making it easier for brands to connect with compliant, ethical & sustainable manufacturers – think match.com but for retail! Post your project for free & let the suppliers come to you On the platform you can easily compare quotes & factory profiles to choose the right supplier for your brand Sourcing Playground are offering a free upgrade to The Fashion Feed listeners which means your project will only be viewed by the factories & hidden from public view Go to www.sourcingplayground.com to check it out & mention The Fashion Feed in the chatbox contact me If you’d like to find out more about working together on your brand, click here