Nike: From $30 to $500 Million

The Fashion Consumer

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Nike, Under Armour and Ralph Lauren have benefited from Uncle Drew’s experience and insights over the years. As the first African American to hold various higher-ranking positions within the fashion world, he has a lot to share on diversity, authenticity and effective storytelling. Learn how Drew helped grow Nike from a $30M sportswear brand to a $500M cultural icon, and how to build true authenticity into your brand marketing. Plus, what it takes to build a winning brand in today’s competitive world.