Episode 156: Helping 10,000+ Marketers Grow with Messenger and Instagram DM Automation with Natasha Takahashi, CMO of The School of Bots

Three words for you: Instagram. DM. Automation. In this episode, Jenna Snavely chats with guest Natasha Takahashi, CMO of The School of Bots, about Instagram chatbots. Instagram is now one of the largest search engines in the world, and 81% of people on IG go there to buy products and services. With 400 million people messaging businesses on IG every single day, Instagram DM has become a marketing channel in and of itself. Natasha gives us the inside scoop on getting ahead of the automation game on this platform.   IN THIS EPISODE YOU’LL LEARN: How this new feature will help you optimize your lead gen, sales, and support conversation Why Instagram DMs are a better place to start than Facebook Messenger First steps to take when testing out Instagram chatbots Tips for getting the best engagement on Instagram LINKS AND RESOURCES MENTIONED IN THIS EPISODE: The School of Bots, how to turn Instagram DMs into a cash machine for your business Manychat, chat marketing for Facebook Messenger and Instagram Mindvalley, a powerful science-based learning platform Natasha’s Website Natasha’s LinkedIn Natasha’s Instagram Natasha’s Twitter Natasha’s Facebook OUR PARTNERS: Oribi, a tool for savvy marketers to quickly analyze your website’s data Keap, an easier way to manage every stage of the customer journey Ahrefs, an all-in-one SEO tool set that helps you rank higher and get more traffic     Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review! Apple Podcasts not your thing? Find us on Spotify, Stitcher, or TuneIn.Mentioned in this episode:[Free Download] DigitalMarketer's Canva Holiday Promo PackGrab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!Holiday Promo Pack

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The DigitalMarketer Podcast takes you on a journey through the world of digital marketing, diving deep into the topics that digital marketers, like you, can use to help grow your skills and your business. The podcast is produced by the Scalable Media Network and hosted by Mark Degrasse and fellow DM contributors. Listen to interviews with key players in the digital marketing industry, bringing real-world insight and examples to help you understand how to implement the best marketing strategies that are working right now. So, whether you're a seasoned digital marketing expert, or you're on your path to becoming one, this podcast is perfect for you. What are you waiting for? Turn up the volume, press play, and start your path to becoming the smartest person in the room.