Does Traditional PR Really Matter Anymore?
The Digital Entrepreneur - A podcast by Rainmaker.FM: The Digital Marketing and Sales Network
Lee Odden from TopRank Marketing shares his insights on the intersection of PR and online marketing In the past, traditional PR held a unique role — usually independent of the marketing department. But now, the role of PR has evolved — forming a symbiotic relationship within the online marketing framework. But while PR has evolved,... Listen to episode
