E86: Growing a Global Brand One Step at a Time with Brendan McDowell
Brendan McDowell owns the global beauty brand BPerfect which is stocked in over two thousand stores all over the UK and Ireland. His business has increased by 71% since last year with six flagship stores and plans for ten more, launching in Dubai before October and a new range coming in Primark and Pennys. One of his products is the best selling product on the Aer lingus airlines. He is also the Co-Founder of award winning hair care brand, Voduz. Brendan never stands still in business but he doesn’t claim to know it all. In this episode, he talks about where he got inspiration and drive to start a business, how influencer marketing and embracing Tiktok shop has dramatically changed his business and dealing with the challenges of managing a fast growing team. One not to miss! Links from Episode: Brendan - https://www.tiktok.com/@bperfectbrendan BPerfect - https://www.bperfectcosmetics.com/ The Digg Podcast is brought to you in Partnership with https://timelycareers.com/ Check out all our other guests at: https://www.diggforsuccess.com/