Developing the Right Mindset as a Dental Professional
The Dental Business Podcast - A podcast by Brad Thornton

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In this episode, Brad is exploring mindset, identity and certainty. He shares a great analogy to help anyone navigate their way through the concept of identity and explains why it’s important to not only understand who you are but know who you want to be and how to get there. Your mindset is woven through and affects everything you do as a dental professional your communication, the uptake of treatment plans, talking about treatment options and speaking about payment with patients. It’s vital to develop the concept of identity and your belief in yourself and this is a great listen which will help any dental professionals get started on their journey to developing the right mindset. KEY TAKEAWAYS Identity If you are aware of your identity and seek to develop and understand what you are doing, then you are open to self-development and the progression of personal mindset. Your identity is the values you hold true to yourself it’s how you view your inner self, how you fit in the world and how you interact with it. It’s really important to be able to make the identity shift as it helps personally and professionally. Self-development – go on the courses and start to realise your own self-worth it will help you to adjust your identity level. Associate and network with other dental professionals who are doing what you want to do, completing the treatment plans you want to deliver. Certainty If you are trying to influence someone or make a sale you are trying to convince them that it is something you believe in. You need to be certain about what you say, people need to see confidence in your body movements and believe in what you say. They need to believe that you believe that what you are saying is true and accurate that you are certain about the treatment plan, their options and the price. There are things we can do to improve our identity, they are ongoing, life long, daily, weekly self-development and having the confidence and certainty in ourselves to back up the plans we produce and the way we work, the dentistry we want to produce. BEST MOMENTS People live their lives in line with their identity ‘It’s about being around the kind of dentists that inspire’ ‘If we know about our identity we can accept we are possibly not where we should be to do the work we want to do’ ABOUT THE HOST Brad believes that everyone at any level should be focused on achieving multiple sources of income to create diversity and balance in life. He feels passionate about helping dentists work towards freedom by building wealth in different areas and helping to develop a mindset to improve one’s ability to handle the stresses of clinical life. Still a practicing dentist, Brad has implemented strategies to create a practice to allow him to carry out the dentistry he wants whilst continually expanding with loyal staff and patients. These strategies can be adapted to any dentist, whether you are an associate or the practice owner, to help bring back your passion for dentistry. In addition to running a successful private dental practice, he has grown several other dental businesses and as an investor, is growing wealth outside of dentistry to help protect his legacy for his growing family. He is chair of the Horsforth Town Team, dedicated to the promotion and development of business in his local area in North Leeds, UK. Due to his track record and down to earth advice, he has become sought after as a mentor and spends part of his time dedicated to mentoring dental professionals about business, mindset and personal development. CONTACT METHOD Brad Thornton Instagram Brad Thornton LinkedIn Brad Thornton Facebook