187. Creating a Collaborative Coaching Culture w/ Andrea Morter

What two things does a leader who cares about coaching do?1. Hold a mirror up to your own behavior in constant self-evaluation2. Coach people into the growth they want, not the growth that you wantIn this episode, I interview Andrea Morter, VP of Sales at Get Beyond, about being a leader whose coaching style helps others achieve.Andrea talked with me about:Why CX means keeping your promisesHow local and remote work communities intersectWhy the business advocate position is a better, stronger sales roleHow to get started as a coaching leaderWhat the ongoing mindset of a coach looks like Check out these resources we mentioned during the podcast:Andrea Morter on LinkedInDare to LeadRadical CandorCoaching Salespeople to Sales ChampionsThursday Night Sales Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts, and find more episodes on our blog.

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Creating and delivering better experiences for our customers is the single most important thing we can do today. Learn how Sales, Marketing, and Customer Success leaders create internal alignment, achieve desired outcomes, and exceed customer expectations in a personal and human way. The Customer Experience Podcast explores this challenge at various stages of growth as we all work together on the customer journey from acquisition to advocacy. Each episode features topics like: personal touch, human touch, customer journey, lifecycle marketing, sales process, customer service, customer success, raving fans, video email, video communication, B2B sales and marketing, personalization, automation.