How to Grow Your Audience as a Guest Expert
Authors Dot Ink - A podcast by Cate Butler Ross
Adding guest expert to your offer is a great way to grow your authority and get more eyeballs on your brand. Essentially it's about collaborating with other brands with similar audiences to yours and providing content for their blogs, podcasts or even paid offers like courses, memberships and programs, in return for exposure to their warm and engaged audience. It's a fantastic audience growth strategy that's free and much quicker than growing your own engaged audience from scratch, but there ...