Breadcrumbing... what is it? And should you use it?
Authors Dot Ink - A podcast by Cate Butler Ross
So breadcrumbing is increasingly being taught as a marketing tactic to new online business owners, and although it’s something I briefly flirted with, it just didn’t sit right with me. And so if this is something you’re being told you should be doing, or feel you should be doing more, but maybe are not sure if it’s for you, have a listen to this episode, where I share what I think about it, what members of my community feel about and 3 things you can spend your energy on instead. YOU WANT TO ...