Rebranding

Questions about branding? You've come to the right place. This week we're talking about rebranding efforts: Radio Shack, Pizza Hut, Dr. Pepper and a bunch of other brands have switched things up in a misguided attempt to appeal to young folks, and all of them paid a terrible price for doing so. Can we rebrand The Complete Guide to Everything to appeal to a new, hip audience? But first, Tom takes a magical trip to a new McDonalds with a magical touch screen. Also, we solve a problem from a listener with a co-worker who is a boring drunk. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.