'A strong brand will get you through a crisis': Meet the Mentors with Cobra beer's founder

In the final podcast of the series, Lord Karan Bilimoria advises the founders of tech startup Zipabout on everything from marketing to investment

Om Podcasten

Running a business rarely runs smoothly, but a cool head and self-belief can turn adversity into advantage. The Guardian Small Business Network's confessions events bring entrepreneurs together to share the highs and lows of entrepreneurship. These are the stories you won't hear anywhere else. Hosted by Guardian journalist Coco Khan