Write the Right Copy: How to Craft Website Copy That Connects with Rachel Greiman

It might seem like your images sell themselves, but there’s a lot going on behind the scenes, not the least of which is your website copy. Even strong writers can struggle with copy. But once you understand your audience and your own voice, you’ll be able to connect with your readers and gently guide them to become clients.In this episode, I chat with copywriter and owner of Green Chair Stories Rachel Greiman all about copy for photographers. We talk about finding your brand voice and keeping...