The role of gamification in marketing: Sumit Kumar Singh
The Yaag Project - A podcast by Yaagneshwaran Ganesh
Categories:
From coupons, to loyalty, to customer acquisition and product adoption, there is gamification in everything. One of the brightest minds in the world of gamification - Sumit Kumar Singh joines Yaag and Manish to discuss how gamification can be put to use in B2B marketing.