106. No Seats Just Value as Docusign Redefines Customer Success

TECHtonic: Trends in Technology and Services - A podcast by Technology & Services Industry Association - Fridays

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Business Technology

Thomas Lah talks with Kelly Morgan, Chief Customer Officer at Docusign, about how the company successfully transitioned to a 100% usage-based pricing model by reshaping customer success, merging renewal and adoption roles, and focusing on value delivery in a data-driven, AI-powered world.

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