Adblocking Wouldn't Be A Problem If Ads Didn't Suck So Much
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Lots of publishers freak out about the existence of adblockers. Some seek ways to get around them, others simply complain. This might seem like a situation where the desires of publishers and the desires of readers are irreconcilably opposed — but is that truly the case? This week, we discuss the popular reactions to adblocking and the look at the real problem with online advertising: the quality of the ads themselves.