How To Convert Job Specs To Job Adverts with Paul Church, Co-Founder of The Animo Group and Founder of Talent and Growth

Too often, Job Adverts are made up of Job Specs – namely, what the business needs rather than why a candidate should work for the company. Here are my tips on how to change that and create compelling copy which attracts talent to your brand. I covered: Why we must create adverts and not just post specs How to demonstrate company purpose, the importance of the role and the progression this role will enable for the candidate Why we must challenge line managers on what the requirements are and how to do this The other critical elements of our business that we should convey in our adverts to attract the best people Contact Paul here - Paul Church | LinkedIn