Daniel Pink on Why Time of Day Matters

Your company might implement Casual Friday, but what about Chrono-type Friday? Best-selling author and television host Daniel Pink thinks it wouldn’t be a bad idea. Chronobiology is the study of how organisms adapt to solar and lunar related rhythms. Pink talks with SUCCESS.com’s Shelby Skrhak about his new book When: The Scientific Secrets of Perfect Timing and why it might actually be good for a basketball team to be losing at halftime.