How Content can Grow your Box Business with Rai Cornell

#092 - In this episode of Subscription Box Basics, Julie is joined by Rai Cornell of Cornell Content Marketing to talk about tips to improve your marketing when bootstrapping your business. Rai Cornell studied psychology and human behavior for 10 years with the intention of working as a therapist in the California prison system. Over time, though, her interests and talents took her on a very different path. Today, Rai uses her meticulous understanding of human emotions, reactions, and thought patterns to drive sales and engagement for top brands. Summary:Introduction of Rai Cornell (00:01:49)Tip 1: Building relationships (00:05:05)Tip 2: Repurpose your content (00:07:50)Tip 3: Always include a call to action (00:12:22)Tip 4: Focus on what you can do consistently and sustainably (00:17:28)What does SEO really mean? (00:22:09)Links:Cornell Content Marketing: https://www.cornellcontentmarketing.comFree checklist for content marketing: https://www.cornellcontentmarketing.com/subcosRai Cornell: https://www.linkedin.com/in/raicornellSupport the show

Om Podcasten

Have a subscription box idea, but not sure where to start? You are in the right place! Subscription Box Basics is a podcast for new and aspiring subscription box entrepreneurs. Hosts Julie Ball and Renae Gonzalez have been in the sub box game since 2016, shipping over 65,000 Sparkle Hustle Grow boxes equating to nearly $2.5 million in sales before selling the business for multiple six figures. Over the years, we've helped hundreds get their box idea off the ground and it's our passion to empower other women to build a business they love. ♡ https://www.subscriptionboxbasics.comGet supplies on our Amazon storefront: https://amzn.to/3SJMKSk We earn a small kickback for your orders from our Amazon storefront, at no extra cost to you. Thanks for your support!