Your Direct Booking Site Sucks! Here's How To Fix it.

StayFi | Use Code BILL to Get 50% Off Your First 3 Months with StayFi! This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform. Free Direct Booking Optimization Checklist: https://buildstrwealth.com/directbooking Segment 1: The Power of Conversion Bill emphasizes the significance of marketing and sales in growing a successful business. The role of conversion in making or breaking a direct booking website's performance. Highlighting the misconception of having a traditional website for driving bookings. Segment 2: The Elements of a High-Performing Sales Page The importance of a dedicated sales page for each property. The significance of a seamless booking process on the sales page. Clear value propositions and location information above the fold. The use of visual components, images, and videos to engage potential guests. The power of a well-structured, concise layout with bullet points. Encouraging live chat support to enhance customer interaction and conversion rates. Segment 3: Social Proof and Testimonials The importance of social proof in gaining trust from potential guests. Displaying the number of guests who have stayed with you recently. Utilizing positive reviews and testimonials as images or carousels on the sales page. Bill's direct booking optimization checklist for improving existing websites. Conclusion: Bill emphasizes the importance of converting website visitors into paying guests. Offers a free direct booking optimization checklist to help listeners improve their websites: https://buildstrwealth.com/directbooking Encourages listeners to visit buildshorttermrentalwealth.com for the free checklist. Watch this episode on our Youtube Channel Every Tuesday & Friday https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508 You can find more of Bill online at: Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1 Build STR Wealth: https://buildstrwealth.com/ Instagram: @BillFaeth73 Tik Tok: @bfaeth Learn more about your ad choices. Visit megaphone.fm/adchoices