Tweeting a Social Movement - Black Lives Matter and its use of Twitter
Stories and Strategies for Public Relations and Marketing - A podcast by Stories and Strategies - Tuesdays
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Through a content analysis of all public tweets sent by Black Lives Matter over a four-year period, this study examined the message strategies used on Twitter by the social movement as a means to share information, build community, and promote action.Guest Candice LaShara Edrington, Ph.D.Assistant Professor of Strategic Communication, High Point University, North [email protected] Link to download Study Support the show
