Throwback Thursday – When Lies BUILD Trust

Stories and Strategies for Public Relations and Marketing - A podcast by Stories and Strategies - Tuesdays

This is a Replay from Episode 79 which first published in January 2023.In this age of misinformation and disinformation we can all agree lies and deception are bad right? Aren’t they?Philosophers, psychologists, economists – and all those morality experts on social media have always insisted deception harms trust.Four Behavioral Science studies done through the Wharton School at the University of Pennsylvania show that assertion just isn’t true. In fact, there lies we hear, knowing they ...

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