Why it's a good idea to start with a small number of marketing channels
Smashing Self-Employment - Marketing and productivity help if you're self-employed. - A podcast by Karl Craig-West of Smashing Self-Employment
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When starting out in business it's very tempting to just dive into loads of different marketing channels to try and be everywhere. However, this is usually a mistake. Largely because you can't be good at them all if you're spreading yourself too thinly. The best way is get really good at just a few and then add more from there. This episode explains the how and why of this approach. LET'S CONNECT: Web: smashingselfemployment.com Insta: @smashingselfemployment LinkedIn : @karlcraigwest Get the Smashing Self-Employment book : https://amzn.to/2GiBBEL
