Market Segmentation - what it is and why it's important
Smashing Self-Employment - Marketing and productivity help if you're self-employed. - A podcast by Karl Craig-West of Smashing Self-Employment
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If you don't segment (split up) your target audience then you may end up trying to sell the wrong things to the wrong people. In essence, you're improving your market targeting so your marketing results will be as good as they can be. This episode explains. LET'S CONNECT: Website : smashingselfemployment.com Instagram : www.instagram.com/smashingselfemployment/ LinkedIn: https://www.linkedin.com/in/karlcraigwest/ Get the book : https://amzn.to/2GiBBEL
