Responding to an Active Shooter Incident
SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators - A podcast by Society for Healthcare Strategy & Market Development

It’s a hospital CEO’s worst nightmare, the call that tells them that multiple members of their team have been gunned down by an active shooter. Shock and anger engulf not only the community where it took place, but the entire workplace as colleagues mourn the loss of their friends. Crisis experts Bob McNaney and Brian Ellis who recently helped Allina Health with their active shooter incident will walk you through those first few hours and the actions you need to be thinking about as you deal with the chaos in the week to follow. Allina Vice President, Kerri Gordon will share first-hand accounts if managing this crisis. Come discover the lessons learned and steps you can take now, to better prepare for a day you pray never happens.SHSMD Connections 2021 Virtual runs October 19-21. Register today!