What it Takes To Build a Design Business | Christopher Nguyen | Season 2 Most Popular

Founder of UX Playbook, Chris Nguyen, shares what it takes to build a design business with a focus on experimentation and understanding your audience. Join Conscious Technology: ⁠⁠⁠https://seratajima.substack.com/⁠⁠ ⚡️Resources:BacklogUX PlaybookMy First MillionLenny’s PodcastWhere to find Chris Nguyen:LinkedinChapters(00:00:00) Introduction (00:01:04) How Chris Got Into Design(00:03:10) Posting on Linkedin(00:05:00) UX Playbook organic growth(00:10:14) Expanding the funnel on Linkedin(00:16:11) Product Bundle Experiment(00:19:32) Free 5 Day Growth Challenge(00:23:49) What the Market Wants(00:27:33) Downsells are More Effective than Upsells(00:29:02) Pricing Experimentation(00:32:37) Sera's Business Journey(00:39:36) Create Urgency Getting Your Product Out(00:45:55) What Gives Designers Business Superpowers(00:50:33) Biggest Mistakes Chris Made(00:54:20) A Workday With ChrisSponsor the pod: [email protected]