#415 - How to Justify a Premium Pricing Strategy on Amazon (Beyond Just Branding)

Selling on Amazon with Andy Isom - A podcast by Andy Isom

Categories:

Most Amazon sellers think branding alone lets them charge premium prices, but that’s not the full picture. In reality, two key factors determine if you can charge more: Supply & Demand dynamics and Obvious Perceived Value.   If you don’t get these right, no amount of fancy branding will justify a higher price. Today, I’m breaking down the real strategy behind pricing premium on Amazon and how you can make customers choose your product over cheaper alternatives.   ➡️ All of my resources: https://www.andyisom.com/    

Visit the podcast's native language site