Distribution and discoverability of Australian theatrical releases
Screen Australia Podcast - A podcast by Screen Australia
During the latest episode of the Screen Australia podcast, we explore the changing theatrical distribution landscape. Madman Entertainment's CEO Paul Wiegard and Screen Australia Distribution Manager Anthony Grundy explain how audience behaviour has shifted since the COVID-19 pandemic and reflect on the challenges and opportunities this presents Australian filmmakers in an increasingly global marketplace. Wiegard shares Madman's approach to audience engagement as an independent distributor, while Grundy discusses some of the research and tools available through Screen Australia to support discoverability, including the new Where to Watch function.