Hello Kitty turns 50. A super fan reflects on the enduring appeal - Hello Kitty 迎五十周岁：“酷日本”战略之下的粉色全球化

The Japanese media franchise, Hello Kitty, has generated billions of dollars over decades. With over 50,000 product lines sold in more than 130 countries, the Hello Kitty brand has transcended language and cultural barriers to reach its 50th birthday. But what accounts for the enduring appeal? - Hello Kitty 在11月1日迎来五十周年纪念日，虽然看起来像只猫，实际是位住在伦敦的女生，甚至还有一个男朋友。