Ep. 73 - Alex Berry - The Evolution Of SDR Roles

Revenue Enablement Society - Stories From The Trenches - A podcast by Revenue Enablement Society and Paul Norford

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In this episode, Alex Berry, co-founder of 42AI an AI-powered company that revolutionizes customer insight discovery, joins me in discussing the transformation of go-to-market strategies. We discuss why Sales Development Reps (SDRs) must break out from the current hyper-specialization to succeed in the competitive sales environment. Alex shares his insights on how diverse backgrounds can help SDRs connect with customers on a personal level. He maps out a path to gaining a wider business acum...