Sales Velocity
SaaS Talk™ with the Metrics Brothers - Strategies, Insights, & Metrics for B2B SaaS Executive Leaders - A podcast by Ray Rike & Dave Kellogg
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Sales Velocity is calculated by multiplying win rate x average contract value x # opportunities and dividing the result by average sales cycle length resulting in the amount of new bookings a Sales team can deliver per day....the question is this a metric that helps to highlight sales capacity, sales effectiveness or sales efficiency?
