#01: Five B2B SaaS Marketing Campaigns You Must Try

SaaS Marketing Weekly - A podcast by Ryan James, Rocket SaaS - Tuesdays

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In this episode, Ryan James shares five of his favourite SaaS marketing campaign ideas that have generated thousands of leads for his clients.TakeawaysCreate a separate brand newsletter rather than an own-brand newsletter.Use aggregated data to create a benchmarking ebook or report that provides insights and comparisons for your target audience.Implement a waitlist campaign to generate interest and build a list of potential customers before launching a product or feature.Create a scorecard, a...