How To Maximize LinkedIn Ads ROI With Organic LinkedIn Content

In this episode, I'm resharing my recent guest appearance on Dylan Ciaccio's "B2B Strategy" podcast. Episode Highlights: • The big problem with lead gen forms • How to run LinkedIn ads that actually generate revenue (not just ‘leads’ that don’t show up for calls) • How you can use your organic LinkedIn content to maximize ROI from ads

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SaaS Marketing Superstars is the show where we uncover proven growth strategies from CMOs and marketing leaders behind some of the fastest-growing SaaS companies.Each episode features an interview with a SaaS CMO, Founder or marketer leader, discussing topics like paid ads, SEO, content marketing, ABM and sales, landing page optimization, email marketing and how to use these strategies to generate more trial and demo signups for your SaaS.