Getting personal: Leveraging the power of IoT and big data (with Strava)
Questions for now - Compelling perspectives on digital CX - A podcast by TELUS Digital
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Big data is rocket fuel for customer experience. Strava is the social networking app for tens of millions of athletes, and the data collected from their wearables and devices allows the company to provide them with a world-class experience. In this episode, Stava's co-founder Mark Gainey explains how.