From 2 to 162 Clinics: How Smart Marketing Scales Physical Therapy Practices
PT Pintcast - Physical Therapy - A podcast by Jimmy McKay, PT, DPT | Physical Therapy Podcast
In this episode, Kayla breaks down how JAG Physical Therapy scaled from 2 locations to over 160 — and the marketing strategy behind it.We cover:* Why every patient experience is a marketing moment* How to measure ROI without obsessing over it* Using EMR data to improve campaigns* Partnering with local communities (not just physicians)* Tactical advice for solo PTs to get started
