From Real Estate to Residential Cleaning: Scaling Through Strategic Acquisition with Grin and Rochelle Alan

Profit Cleaners: Grow Your Cleaning Company and Redefine Profit - A podcast by Brandon Schoen | Brandon Condrey

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In this episode of the Profit Cleaners Podcast, Brandon Schoen and Brandon Condrey are joined by Grin and Rochelle Alan — two real estate investors who made a bold pivot into the cleaning industry by acquiring an underperforming cleaning business rather than starting from scratch. You’ll hear how their background in flipping properties gave them a unique lens to identify opportunity in the cleaning space, and how they used creative deal structures, like seller financing and clawback clauses, ...

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