158. Defining Your Business' Core Values (And What Ours Are)

In this episode of the Private Practice Elevation podcast, host Daniel Fava dives deep into the significance of establishing core values for your private practice.    Crafting core values goes beyond traditional marketing—these guiding principles shape the culture, decision-making, and strategic direction of your therapy practice.   After sharing about what core values are, Daniel transitions into a solo discussion on the essence of core values and their profound impact on business operations.    He delves into the purpose of having core values, including aligning your team's actions, enhancing company culture, and influencing how you serve clients.    Through three main tips, Daniel illuminates the process of creating actionable and meaningful core values.    In the candid sharing of Private Practice Elevation's own set of core values, you’ll gain insights not only into building your own values but also into the ethos that guides Daniel's successful team at PPE.   Tune in to the full episode for a dive into the world of private practice core values with Daniel Fava, and stay connected with Private Practice Elevation for more invaluable lessons to take your practice to new heights. Key Takeaways: Core values are the fundamental beliefs that guide your private practice's culture, decision-making, and actions. The process of creating core values should involve reflecting on your practice's mission, involving your team, and striving for simplicity and actionability. Private Practice Elevation's core values include striving for excellence, leading with authenticity, being creative, displaying kindness, and ensuring accountability. Core values are crucial not only for internal governance but also for building trust with clients and setting a standard in the industry. Regular review and adherence to core values are essential for business growth and team leadership.  

Om Podcasten

Daniel Fava from Create My Therapist Website is on a quest to uncover the best website and online marketing strategies so you can grow a successful private practice and do the work you love. Discover how you can build an effective website for your therapy practice, attract the right clients through content marketing and blogging tips, develop passive streams of income and attract more of your ideal clients just by being your amazing self. Other topics for discussion include SEO (search engine optimization) for private practice, finding your niche, website design, conversion tactics, outsourcing and more to help you create an impact and grow your income with your therapy, counseling, healing or physical therapy business.