EP311 - PPC & AI with Matt Beswick
#PPCChat Roundup - Behind the Scenes of Paid Search - A podcast by TheMarketingAnu - Thursdays

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#ppcchat Anu Adegbola chats with in-house Paid Search expert Matt Beswick, about the latest updates in Search Marketing, giving PPC-ers advice on how to approach PPC in 2025"Q1 How did you get into client-side Q2 What frustrates you most about all the new updatesQ3 How is your PPC workload as a client-side professionalQ4 What’s one thing you want to leave people withQ5 Advice to freelancers wanting to pitchQ6 What is your favourite agency story to tellQ7 What best advice have you been given?Q8 Do you suffer from Imposter Syndrome and how do you deal with it