EP26 - Squeezing More Out Of Challenging Scenarios
#PPCChat Roundup - Behind the Scenes of Paid Search - A podcast by TheMarketingAnu - Thursdays
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Q1 What is a “challenging scenario” you face regularly? Examples could be: limited budgets, super competitive industry with sky high CPCs, inability to use tags, etc. Q2 What is the best workaround you’ve come up with for your challenging scenario? And, does it work regularly/in more than one situation and/or on more than one platform? Q3 Which type of challenging scenario do you find easiest to manage or find success with and why? Q4 Which type of challenging scenario do you find most difficult to manage or find success with and why? Q5 Has there ever been a scenario that you just could not make work or get the results you were looking for? What was the main barrier? Q6 When you’re faced with a challenging scenario, what is your game plan? How do you tackle it? What’s your process to try to figure it out? Q7 Is there one kind of challenging scenario that you just really, really dread? Or one you would turn down a project/client over?
