EP246 - Staying Ahead of the Curve in PPC in 2023

#PPCChat Roundup - Behind the Scenes of Paid Search - A podcast by TheMarketingAnu - Thursdays

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#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)  Q1 Do you feel like you are ahead, in the middle or behind the curve in PPC these days? Meaning, do you feel like you’re falling behind, treading water or leading the pack? Q2 What aspects of PPC do you find most difficult to keep up with these days? What makes it challenging? Q3 What areas of PPC do you feel like you’re ahead of the pack on? What do you think has allowed you to achieve this? Q4 Have you done anything in the past year to improve your skills - courses, groups, etc.? If so, please be specific and also, how has this helped you? Q5 Are you using more or different tools to help you stay ahead of the curve in PPC these days? If so, what has been helping you? Any tools you tried and abandoned? Thank you for listening! Please help grow the podcast - and rate/review on Spotify, Amazon, Apple Podcast & more - linktr.ee/ppcchat_roundup