EP171 - Black Friday
#PPCChat Roundup - Behind the Scenes of Paid Search - A podcast by TheMarketingAnu - Thursdays
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#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Duane Brown @duanebrown Q1 Have you started to prepare for Black Friday/Q4? If not, when do you usually start to prep? Why hasn't this year been different for your business? Q2 For those who may need some inspiration... Are there any blog posts/articles/guides you found to help you prep for Black Friday? Q3 Anyone seen any brands launch their Black Friday deals already? I know I saw some "Black Friday" messaging in July which looks cheesy Q4 Have you seen the increased media coverage of supply chain and postal delivery issues cropping up since Q2? Will this impact your business and in what ways? Q5 Have you been or thought about pitching your brand to let you test a new ad platform for Q4 this year? We know Google and Facebook will be competitive... while at the same time it's important to not just rely on those 2 channels for your brand's growth Q6 I know we do paid ads, but do you help your brands make sure there is a consistent tone/message across all marketing channels? Please continue to help grow this podcast - subscribe, share with your network and for Apple users - please leave a review here.
