EP146 - Microsoft Advertising
#PPCChat Roundup - Behind the Scenes of Paid Search - A podcast by TheMarketingAnu - Thursdays
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#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon) and co-host John Lee (@John_A_Lee) Q1 Are you currently advertising on the Microsoft Advertising network? For all of your accounts or only some? If only some, why those accounts and not others? Q2 What are the top 1 or 2 things you are loving on Microsoft Advertising? Q3 What are the top 1 or 2 things you are loving on any ad platform? Q4 As the definition and application of automation continues to evolve, what is your point of view on “forced automation” - e.g. automated ad copy recommendations, the shift to Enhanced Manual CPC, etc.? Q5 If you could make changes to the ad platforms, what would YOU choose to automate? Q6 What would you like to see happen with Microsoft Advertising? Features added? Functionality changed? Q7 What questions do you have for @John_A_Lee about Microsoft Advertising? Q8 We publish a lot of content at Microsoft Advertising, covering a lot of topics. Are we hitting the mark? If not, what would you like to hear from us?
