EP101 - Platform News & Updates

#PPCChat Roundup - Behind the Scenes of Paid Search - A podcast by TheMarketingAnu - Thursdays

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#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon) Q1 What do you think about Facebook rolling back the forced CBO (campaign budget optimization)? Will this change anything for you? Q2 What do you think about Google Shopping announcing that they will now offer free listings for any business in the Shopping tab? Will this change anything for you? Q3 What do you think about the Google Ads advertiser verification program? How do you envision this going for your clients/company? Q4 What do you think about the COVID grant programs announced by Google and Facebook? Q5 What do you think about the new targeting options in LinkedIn – company growth rate and company category? Q6 More Google Ads changes – web links in the formerly “call only ads”, columns can sync across accounts and shared budgets come to Editor – thoughts? Q7 Quora revamped their interface last week – have you used it yet? Thoughts? ---Get all links to the updates at mindswan.com/ppcchat---