Episode 213: Ask prospects this cyber security question

Episode 213 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 What elements of value will make someone buy from YOU? 08:48 Use THIS trick to get past the 'gatekeeper' 13:41 The value and power of using your personal brand in your marketing Featured guest: Thank you to Ryan Sherrer, Director of Marketing and Special Projects for Titan Digital, for joining me to talk about why he believes that MSP owners can differentiate themselves in the market, and appeal to potential clients, by developing their personal brand and using that in their marketing. Ryan is a seasoned Director of Marketing and Special Projects. Originating from the Midwest, he's journeyed from stand-up comedy stages to factory floors, and from bartending to boardroom discussions. It's within the realm of marketing where Ryan truly harnesses his diverse background, offering unique insights and impactful strategies. With a story rooted in adaptability and resilience, Ryan exemplifies the essence of leveraging one's varied strengths in a professional setting. Connect with Ryan on LinkedIn: https://www.linkedin.com/in/ryan-sherrer-822682206/ Extra show notes: Listen or watch every Tuesday on your favourite podcast platform, hosted by me, Paul Green, an MSP marketing expert: https://www.linkedin.com/in/paul-green-msp-marketing/ https://www.paulgreensmspmarketing.com/about/ Connect with me on LinkedIn: https://www.linkedin.com/in/paul-green-msp-marketing/ You can join me in the MSP Marketing group on Facebook: https://www.facebook.com/groups/mspmarketing/ Subscribe to my YouTube channel: https://www.youtube.com/mspmarketing Find out about my MSP Marketing Edge service: https://www.mspmarketingedge.com Subscribe to this podcast using your favourite podcast provider: https://www.audible.co.uk/pd/Paul-Greens-MSP-Marketing-Podcast-Podcast/B08JK38L4V https://podcasts.apple.com/gb/podcast/paul-greens-msp-marketing-podcast/id1485101351 https://www.stitcher.com/podcast/paul-greens-msp-marketing-podcast https://podcasts.google.com/feed/aHR0cHM6Ly93d3cucGF1bGdyZWVuc21zcG1hcmtldGluZy5jb20vZmVlZC9wb2RjYXN0?sa

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This is a show only for Managed Service Providers and IT support companies. It's made in the UK, and is designed for MSPs all over the planet. Every week we have loads of very specific advice, to help you get more new clients, grow valuable MRR, and ultimately increase net profit - isn't that why we're in business? Plus a special guest, some from our world and some from outside.